Should a company ever counterattack when its reputation is being challenged online

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Should a company ever counterattack when its reputation is being challenged online

Should a company ever counterattack when its reputation is being challenged online

Initial question: Should a company ever counterattack when its reputation is being challenged online? For example, should a company try to undermine the credibility of people who are complaining about it in social media? Why or why not? Please include examples.

Expert Answer for Should a company ever counterattack when its reputation is being challenged online

Should a company ever counterattack when its reputation is being challenged online
Should a company ever counterattack when its reputation is being challenged online

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